News
Dawn Orr returns to lifestyle data industry 06 Jan 2009
The REaD Group has appointed lifestyle data survey expert Dawn Orr to launch Scientia, a new brand to sit alongside its traditional suppression and data management services. Orr’s return and the launch of a new co...read more about "Dawn Orr returns to lifestyle data industry " »
Direct Marketing Group appoints first digital head 06 Jan 2009
The Direct Marketing Group (TDMG) has appointed Alex Michael to the newly created role of group digital director. The ...read more about "Direct Marketing Group appoints first digital head" »
Wales promotes itself as 'newish' 06 Jan 2009
Visit Wales is launching a major integrated campaign that explores the shift in holiday tr...read more about "Wales promotes itself as 'newish'" »
DMA expels member 05 Jan 2009
The Direct Marketing Association (DMA) has expelled its first member for two years - Wye Marketing - after it failed to comply with its code of practice. ...read more about "DMA expels member " »
Ai Data Intelligence bought out 22 Dec 2008
Communisis, has taken over Ai Data Intelligence in a deal worth £12.6 million....read more about "Ai Data Intelligence bought out" »
BCA sold to Aurelius 22 Dec 2008
The Munich-based industrial holding Aurelius has acquired the UK’s largest direct mail bookseller, Book Club Associates (BCA), from DirectGroup Bertelsmann. ...read more about "BCA sold to Aurelius " »
Insurance firm hires Jellyfish for £12m search brief 22 Dec 2008
Insurance firm Brightside Group has appointed Jellyfish to handle its £12m paid search account in a bid to boost brand awareness. ...read more about "Insurance firm hires Jellyfish for £12m search brief" »
Thomson embarks on CRM drive 22 Dec 2008
TUI owned holiday firm Thomson is unveiling a customer management drive in a bid to cut through the January price wars. ...read more about "Thomson embarks on CRM drive" »
Huggies launches festive viral campaign 22 Dec 2008
Huggies is launching a Christmas viral campaign in a bid to increase registrations to its Club website, ‘Christmas Island’. ...read more about "Huggies launches festive viral campaign" »
Hastings Direct in management buyout 19 Dec 2008
Insurance Australia Group (IAG) is to sell Hastings Direct and Advantage as part of a management buyout, in a deal worth £23.5m. ...read more about "Hastings Direct in management buyout" »
Audi launches retention drive 19 Dec 2008
Audi is launching an integrated drive in a bid to re-engage its customers. ...read more about "Audi launches retention drive" »
Visit London appoints Steak 19 Dec 2008
Visit London has appointed Steak to handle its search engine optimisation, to raise the profile of the capital in the run up to the London 2012 Olympics. ...read more about "Visit London appoints Steak" »
Online discount retailer hires bigmouthmedia 19 Dec 2008
French grocery giant Casino is launching a major marketing campaign as it prepares to launch its discount site Cdiscount in the UK. ...read more about "Online discount retailer hires bigmouthmedia" »
Capon departs Euro RSCG 4D 18 Dec 2008
Euro RSCG 4D Digital’s deputy managing director Roy Capon has left the agency after 18 months in the job. ...read more about "Capon departs Euro RSCG 4D " »
Royal Mail welcomes new regulator 18 Dec 2008
Royal Mail has welcomed the move to change postal regulator from Postcomm to Ofcom. ...read more about "Royal Mail welcomes new regulator" »
Cornwell quits Joshua 18 Dec 2008
Joshua G2 chief executive has left the agency after less than a year to further his career. ...read more about "Cornwell quits Joshua" »
Air Ambulance charity launches first SMS scheme 18 Dec 2008
London’s Air Ambulance is launching its first text-to-donate scheme in a bid to raise funds for Helicopter Emergency Medical Services (HEMS). ...read more about "Air Ambulance charity launches first SMS scheme" »
Postcomm to be axed 17 Dec 2008
Postcomm could soon cease to exist if it cedes responsibility of regulating the postal market to Ofcom as proposed in a report. ...read more about "Postcomm to be axed" »
BA overhauls corporate business 17 Dec 2008
British Airways’ restructured marketing department is only the first layer of a complete corporate restructure of the entire airline....unlock article about "BA overhauls corporate business" »
Airmiles launches first TV ad in four years 17 Dec 2008
Airmiles, the UK’s leading travel rewards scheme, is launching its first TV ad for four years, as part of an integrated campaign worth £3.5m. ...read more about "Airmiles launches first TV ad in four years" »
